1-800-859-6265   FAX: +1 (586) 731-2274
Select Page
ICS Techday 2023

3 May 2023

Oakland University – Engineering Center, Rochester, Michigan
8:30AM – 5:30PM

Book Your Spot Within

Day(s)

:

Hour(s)

:

Minute(s)

:

Second(s)

About Automotive Tech Day 2023

Discover The Future of Automotive Networks! 

Get Ahead of the Game – Staying current with the rapid advances in automotive technology can be a challenge. That’s why you need to attend our Automotive Tech Day held on May 3rd, 2023. This event will help you stay up-to-date on the latest in automotive technologies!

We’ll be covering these topics :

  • Software-Defined Vehicles
  • Wireless Battery Management
  • Virtual ECU
  • Ongoing Innovation in Automotive Ethernet
  • The Shift Towards Centralized Computing

Learn directly from our experts about the latest and greatest in vehicle networking and embedded tools technologies and solutions. Attend presentations and participate in our hands-on demos to enhance your existing projects and provide guidance and support for new ones.

Face-to-Face Consultations – NEW!!!

Do you have specific questions about our tools or your projects? Bring them with you and our experts will be available for personal, one-on-one assistance for anything you need! Get help with Vehicle Spy, Intrepid hardware setups, or get more details about topics covered during the Tech Day presentations. Whether it’s problems you’re currently facing or an interest in new technologies, our team will be happy to help you! Appointments are first come, first serve; so be sure to sign up early to guarantee your spot.

Conference Supporter & Guest Speakers

AGENDA

 7:30AM
Atrium,1st Floor
Attendee Registration – Continental Breakfast
 8:30AM
Auditorium,1st Floor
Opening Remarks from Oakland University
 8:35AM
 Auditorium,1st Floor
Innovations in Automotive Design: The Shift Towards Zonal Network Architecture by Colt Correa

The automotive industry is undergoing a major transformation, with a shift towards centralized computing, zonal architectures and software-defined vehicles. This talk will explore the benefits and challenges of implementing zonal architectures as well as the need for robust, reliable standardized communication protocols between the various components in a vehicle. The speaker will share real-world examples of how these technologies are being used in the automotive industry, and will discuss the future of automotive in-vehicle network design and the role that software and centralized computing will play in shaping the vehicles of tomorrow.

 9:15AM
 Auditorium,1st Floor
Money-Saving Solutions: How OEMs are Using Affordable Cloud Testing for Data, Test Cells, Benches, and Fleets by Carl Hills and Fabio Leite

In this 30-minute presentation, attendees will learn about the innovative ways that original equipment manufacturers (OEMs) are using cloud-based testing solutions to save money. The presentation will cover how cloud technology is being used for data testing, test cells, benches, and entire fleets. Attendees will gain insights into the cost-effectiveness and scalability of these solutions, and understand the benefits of utilizing the cloud for automotive testing. By the end of the presentation, attendees will have a better understanding of the ways in which cloud-based testing can improve efficiency, reduce costs, and drive innovation in the automotive industry.

 9:45AM
 Auditorium,1st Floor
Seamless Development Between the Home Office and the Lab Bench by Chris Zbozien

In this 15-minute presentation, attendees will learn about the innovative ways that original equipment manufacturers (OEMs) are using cloud-based testing solutions to save money. The presentation will cover how cloud technology is being used for data testing, test cells, benches, and entire fleets. Attendees will gain insights into the cost-effectiveness and scalability of these solutions, and understand the benefits of utilizing the cloud for automotive testing. By the end of the presentation, attendees will have a better understanding of the ways in which cloud-based testing can improve efficiency, reduce costs, and drive innovation in the automotive industry.

 10:00AM
Coffee Break
 10:30AM
 Auditorium,1st Floor
Nothing is Future-proof! The Ongoing Innovation in Automotive Ethernet by John Simon

Ethernet has not proliferated in automotive networks because of its speed, but because there are groups prepared to adapt it to meet the significant challenges that arise by new applications. This talk will cover the most recent developments in not only new technology and improvements planned for existing technology, but also the thought being put into how to design, test, manufacture, and maintain automotive systems that rest on the foundation of this technology.

 11:00AM
 Auditorium,1st Floor
10BASE-T1S Introduction by Colt Correa

10BASE-T1S is designed as the next-generation network to replace CAN/CAN-FD. Get an overview of new IEEE automotive ethernet standards 10BASE-T1S ethernet. 10BASE-T1S is a type of Ethernet networking technology that uses twisted-pair cables to transmit data at a rate of 10 megabits per second (Mbps). It is designed for use in automotive and industrial environments where high levels of noise and electromagnetic interference may be present.

 12:00PM
Lunch
 1:00PM
 Auditorium,1st Floor
"Wireless Battery Management for the Automotive Industry: Improving Manufacturability, Reliability, and Serviceability by Don Hatfield, Matthew Snyder & Analog Devices Team "

Wireless Battery Management for the Automotive Industry: Learn about the latest developments in wireless battery management for the automotive industry. The presentation will focus on how this technology is improving manufacturability, reliability, and serviceability in the production of electric and hybrid vehicles. Attendees will gain a better understanding of the benefits of wireless battery management systems, such as improved safety, reduced costs, and enhanced performance. The presentation will also cover the challenges and opportunities associated with the implementation of this technology in the automotive industry, and provide insights into the future of wireless battery
management.

 1:00PM to 2:30PM
 EC 254, 2nd Floor
Master 10BASE-T1S or 10SPE Interface from Scratch: Hands on Training by John Simon

This hands-on training will teach you how to master the 10BASE-T1S interface from scratch. You’ll learn how this next-generation network is designed to replace CAN/CAN FD and how it supports and enables new architecture. By the end of this workshop, you’ll be able to confidently work with 10BASE-T1S and 10SPE interfaces.

 1:30PM
 Auditorium,1st Floor
Automotive OTA Software Updates Introduction, Challenges, and Opportunities! by Hans Chen

Hans Chen is a Detroit-based automotive professional specializing in the telematics and OTA space. He has diverse experience from participating in multiple OEM programs. His broad OTA experience includes vehicle & cloud technology along with addressing business concerns, governance, and operations. He’s passionate about OTA as it’s the enabler that allows for rapid development & deployment of new technologies such as electrification and autonomous driving.

 2:00PM
 Auditorium,1st Floor
Virtual ECU - Testing and Validation in CI/CD pipeline by Samir Bhagwat

Virtual electronic control units (ECUs) provide a simulation environment for testing complex embedded systems, which can improve the efficiency and accuracy of the development and testing process. The talk will discuss the benefits of using virtual ECUs in a CI/CD pipeline, including faster test cycles, improved collaboration between development and testing teams, and reduced costs. The talk will also cover the challenges of integrating virtual ECUs into a CI/CD pipeline, such as ensuring compatibility with existing test frameworks and addressing the complexity of testing embedded systems.

 2:30PM
 Auditorium,1st Floor
Python implications to fully automated development deployment and testing of ECU's by Kyle Schwarz

Get an in-depth look at the impact of Python in the fully automated development, deployment, and testing of ECUs in the automotive industry. This presentation will explore the benefits of using Python, including improved efficiency, cost-effectiveness, and flexibility in the development process. Attendees will learn how Python is used to automate deployment and testing, and understand the challenges and considerations involved. Real-world examples will be presented to demonstrate the practical applications of Python in ECU development.

 3:00PM
Coffee Break
 3:30PM
 Auditorium,1st Floor
Data-Driven Development: How Big Data Analytics are Revolutionizing Vehicle Testing
Discover data analysis techniques that maximize efficiency and promote collaboration among diverse groups. In this presentation attendees will learn about a new technology that identifies events of interest in hi res data and provides summaries of complex metrics on numerous data sets from repeated events. The presentation will cover the key benefits of this technology including increased efficiency, reduced development time, and more actionable results.
 3:30PM to 5:00PM
 EC 254, 2nd Floor
Master 10BASE-T1S or 10SPE Interface from Scratch: Hands on Training by John Simon

This hands-on training will teach you how to master the 10BASE-T1S interface from scratch. You’ll learn how this next-generation network is designed to replace CAN/CAN FD and how it supports and enables new architecture. By the end of this workshop, you’ll be able to confidently work with 10BASE-T1S and 10SPE interfaces.

 4:00PM
 Auditorium,1st Floor
The “Universal Translator” of Vehicle Networks - Connecting dissimilar networks using auto-generated scripting by Matthew Snyder

Connecting dissimilar networks using auto-generated scripting: Discover the solution to one of the biggest challenges in the automotive industry: connecting dissimilar vehicle networks. In this presentation, attendees will learn about a new technology that uses auto-generated scripting to seamlessly connect different networks. The presentation will cover the key benefits of this technology, including increased efficiency, improved accuracy, and reduced time and cost. Explore real-world applications and implementation considerations, and understand the impact it has on the automotive industry.

 4:30PM
 Auditorium,1st Floor
SOME/IP - Service Oriented Architecture - A Raspberry Pi based testing framework by Samir Bhagwat

Learn about a service oriented architecture (SOA) based testing framework using Raspberry Pi. The presentation will focus on how this framework can be used to test and validate various systems in the automotive industry. Attendees will gain a deeper understanding of the benefits of using SOA, such as improved efficiency, flexibility, and scalability, in the testing process. The presentation will also cover the challenges of implementing this framework and provide real-world examples of its successful use in the automotive industry.

 5:00PM
Meet and Greet

Red Ox Tavern
3773 Walton Blvd, Auburn Hills, MI 48326

LAST YEAR’S TECHDAY VIDEOS

JapanKoreaChinaUSA